BANT, MEDDIC, custom — Floo runs your qualification framework on every inbound and outbound call, so AEs only see leads worth their calendar.
<60s
Speed-to-lead from form to call
Custom
Frameworks (BANT, MEDDIC, your own)
Live
CRM sync as the call ends
What it does
BANT, MEDDIC, CHAMP, or your custom rubric — Floo follows it precisely on every conversation, scores the lead, and routes accordingly.
Form fill triggers a Floo call within seconds. Studies show 5x conversion on calls answered within a minute vs an hour.
Upload a list, run the qualification campaign, deliver only ICP-fit leads to AEs.
VLMS Global has run B2B lead-gen across VMR, MRI, and Valiant LifeCare for 10+ years. Floo's qualification flows are not generic templates — they're the playbooks our internal teams refined campaign after campaign.
Talk-track libraries refined across 500K+ monthly conversations
Industry-specific qualification patterns
Disposition taxonomy that maps to every major CRM
Live qualification scoring with audit trail
Use cases
B2B SaaS inbound
Demo request form fills. Floo calls in under a minute, BANT-qualifies, books an AE meeting if fit.
Outcome
AEs walk into pre-qualified meetings only. Win rate up.
Outbound campaigns
Cold list of 5,000 ICP contacts. Floo runs the qualification, escalates only conversational live transfers.
Outcome
SDR team eliminated. AE pipeline grew.
Event lead follow-up
Trade show generated 800 cards. Floo calls each within 24 hours, qualifies, books meetings.
Outcome
Show ROI doubled because no lead goes cold.